Mind of the Strategist
A guide to the strategic planning techniques used by Japanese business executives explains how to identify the customer's needs, evaluate the strengths of the company, and overcome competition
Product details
- Hardcover: 283 pages
- Publisher: McGraw-Hill; English Language edition (July 1, 1982)
- Language: English
- ISBN-10: 0070475954
- ISBN-13: 978-0070475953
- Product Dimensions: 5.8 x 0.8 x 8.2 inches
- Shipping Weight: 1.1 pounds
Tác giả:
Kenichi Ohmae
Loại bìa:
Bìa mềm
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